A hospitality veteran leading EM Hotels to excellence

A hospitality veteran leading EM Hotels to excellence

Carlos Monroy is the General Director of EM HOTELS and brings extensive experience in the hotel industry. His skills span various aspects of the field, including food and beverage, hotel management, hotel reservations, hotel management, and room division. Carlos has received specialized training in Revenue Management for Hotels, having a Diploma from the Externado de Colombia University.

Before joining lamzar EM Hotels a couple of years ago, Carlos was part of the "Dorado Plaza" hotel chain. During his tenure there, he leveraged his marketing and brand positioning expertise to enhance the hotel chain's national and international visibility. Under his leadership, the hotel chain underwent a split, leaving part in the hands of his brother, maintaining the Dorado Plaza name. Carlos founded his firm, EM Hotels, in honor of his parents, Eduardo, and his mother. From this moment on, EM Hotels began operating hotels in Colombia, including the Cartagena Plaza in Cartagena and the Andes Plaza in Bogotá. In addition, they began to market hotels in Colombia, Mexico and the Dominican Republic. Carlos' background in the hospitality industry reflects his dedication and passion for providing guest experiences.

Offering Comprehensive Hotel Solutions

At EM Hotels, the team specializes in providing comprehensive solutions for the conceptualization, construction, development, marketing and operation of various accommodation services in multiple brands and segments. They excel in hotel management and maintain a focus on quality certified hotels. The main objective is to achieve guest satisfaction, facilitate the development of the potential of its collaborators and deliver the highest possible profitability to investors.

The company's approach revolves around defining the product-service concept that can generate the highest return for investors, taking into account several factors, including market dynamics, location, and existing and future competition.

EM Hotels extends its advisory services to investors, guided by the chosen product-service concept. This guide covers aspects such as architectural planning, the design of technical systems and technological solutions, all aimed at optimizing investment, improving the hotel's operational efficiency and guaranteeing guest safety.

Leveraging its knowledge and experience, EM Hotels is an expert in achieving higher revenues and cost structure improvements that translate into tangible competitive advantages for its clients.

Its portfolio includes accommodation experiences in Colombia, Mexico and the Dominican Republic, offering a wide range of options to satisfy the needs and preferences of travelers in these regions.

Commitment to lifelong learning

Carlos firmly believes in the continuous pursuit of learning and improvement, both in leadership and business skills. He actively enrolls in courses, seeks out new experiences, and avidly reads books that contribute to his growth as a leader in his field. Their approach involves seeing "problems" as opportunities for improvement and learning from them.

In Carlos's opinion, emerging leaders must possess several key qualities, including patience, a genuine willingness to learn, high levels of commitment, resilience in the face of challenges and the ability to positively influence others. These attributes are essential for personal and professional development in the leadership role.

Ideas to achieve positive change

Carlos highlights several key areas that he would like to see improved in society, the hospitality industry/organization, and people's lives.

• Invest in building a culture of high trust.
• Train and develop people exceptionally well.
• Effective practices to recognize employees for a job well done.